Privacy Policy

PRIVACY POLICY

Last Updated: August 31, 2026

1. Scope of This Privacy Policy

This Privacy Policy explains how BWLS, operating under the Reigncane Vodka brand, collects, uses, discloses, retains, and protects personal information.

This Privacy Policy applies to:

The Reigncane Vodka website and online storefront.
Purchases and order fulfillment.
Customer-service communications.
Email and promotional communications.
Giveaways, discounts, and other promotional programs.
The Reigncane Creator Program.
The Reigncane Video Uploader.
Other websites, applications, and services that link to this Privacy Policy.

In this Privacy Policy, “Reigncane,” “we,” “us,” and “our” refer to BWLS, Reigncane Vodka, and their applicable affiliates.

2. Personal Information We Collect

The information we collect depends on how you interact with us.

Information You Provide Directly

We may collect:

Your first and last name.
Email address.
Telephone number.
Billing and shipping address.
State, territory, or country of residence.
Account or login information, if account functionality is available.
Date of birth, age, or confirmation that you are at least 21.
Government-issued identification or age-verification results, when required.
Order information, products purchased, quantities, transaction history, returns, refunds, and promotions used.
Communications, support requests, survey responses, and other information you provide.
Marketing preferences and consent records.
Reviews, comments, photographs, videos, recipes, and other content.
Social-media handle or profile information you choose to provide.
Information submitted through giveaways, contests, promotions, or reward programs.

Payment information is generally processed by Shopify, licensed retailers, payment processors, financial institutions, or digital-wallet providers. Reigncane generally does not receive or store complete payment-card numbers, although we may receive transaction identifiers, payment status, card type, expiration information, billing information, or limited card details.

Creator Program Information

When you participate in the Reigncane Creator Program, we may collect:

First and last name.
Email address.
State or territory.
Social-media handle.
The Reigncane product shown.
Uploaded video and audio.
Your image, likeness, appearance, voice, statements, and opinions contained in the video.
Video filename, file type, file size, duration, dimensions, resolution, and other technical metadata.
Confirmation that you are at least 21.
Confirmation that the review reflects your genuine opinions.
Confirmation that you own or control the necessary rights.
Confirmation that identifiable people appearing in the video are at least 21 and have authorized the submission.
Acceptance of the Submission & Usage Agreement.
Agreement version and server-recorded acceptance timestamp.
Marketing consent.
Submission status, review decision, and rejection reason.
Reward or claim code, redemption status, selected product, and whether a code was sent or used.
Upload-attempt identifiers, support references, error messages, timestamps, and related security or troubleshooting information.

If an approved Creator Program submission is used in advertising, the video and associated name, likeness, voice, statements, or social-media handle may be displayed publicly as authorized by the Submission & Usage Agreement.

Information Collected Automatically

When you access or use the Services, we and our service providers may automatically collect:

Internet Protocol address.
Device identifiers.
Browser type and version.
Device type and operating system.
Language and regional settings.
Approximate location derived from an IP address.
Referring and exit pages.
Pages, products, links, and content viewed.
Search activity.
Cart and checkout activity.
Date, time, and duration of visits.
Advertising or campaign information.
Cookie identifiers and similar technology.
Information about errors, failed uploads, security events, and application performance.

Information From Third Parties

We may receive information from:

Shopify.
Licensed alcohol retailers.
Payment processors and financial institutions.
Fulfillment providers and delivery carriers.
Age- and identity-verification providers.
Marketing, email, analytics, and advertising providers.
Social-media services.
Fraud-prevention and security providers.
Google, when an authorized Reigncane administrator connects a Google account to the Reigncane Video Uploader.
Other parties at your direction or with your consent.

3. How We Use Personal Information

We may use personal information to:

Operate, maintain, secure, and improve the Services.
Display products and maintain the online storefront.
Process, fulfill, deliver, and manage orders.
Confirm payment and prevent fraudulent or unauthorized transactions.
Verify age, identity, shipping eligibility, and legal compliance.
Provide order, shipping, return, and customer-service communications.
Respond to questions, complaints, and support requests.
Administer discounts, giveaways, promotions, and rewards.
Receive and evaluate Creator Program submissions.
Store video files and submission records.
Determine whether a Creator Program submission meets eligibility, quality, rights, and brand-safety requirements.
Issue, validate, and administer Creator Program reward codes.
Use approved videos and other approved content in accordance with the applicable Submission & Usage Agreement.
Maintain records of consent, licenses, transactions, and program decisions.
Send marketing communications when permitted.
Measure website use, campaign performance, and customer engagement.
Personalize content, offers, or advertising, subject to applicable choices and law.
Detect, investigate, and prevent fraud, abuse, unauthorized access, malicious activity, and security incidents.
Debug errors and improve technical reliability.
Enforce our agreements and protect our rights and the rights of others.
Comply with legal, tax, accounting, licensing, regulatory, and law-enforcement obligations.
Establish, exercise, or defend legal claims.
Complete a business transaction such as a merger, financing, reorganization, acquisition, or sale.

We may also use information for another purpose disclosed when it is collected or with your consent.

4. Reigncane Video Uploader and Google API Services

The Reigncane Video Uploader is developed and operated by or for BWLS and Reigncane Vodka. Its purpose is to receive, store, organize, review, and administer Reigncane Creator Program video submissions.

Google Data the Application Accesses

An authorized Reigncane administrator may connect a Reigncane-controlled Google account to the application.

Depending on the permissions granted, the application may be technically authorized to access Google Drive files and Google Sheets within the connected account. In normal operation, Reigncane limits that access to data reasonably necessary for the application, including:

A designated Google Drive folder used to create, upload, store, organize, retrieve, or manage Creator Program video files.
File names, file identifiers, links, folder information, metadata, and file content associated with those uploads.
A designated Google Sheet used to create, append, read, or update Creator Program submission, consent, review, audit, and reward records.
Google OAuth tokens, authorization status, and limited account information necessary to establish and maintain the connection.

The application does not use Google Gmail, Calendar, Contacts, or unrelated Google account data for the Creator Program.

Members of the public who submit Creator Program videos are not required to authorize access to their personal Google accounts. The connected Google account is intended to be controlled by an authorized Reigncane administrator.

How Google Data Is Used

Google user data is used only to:

Create or resume video uploads.
Store submitted video files in the designated Google Drive location.
Record submission and consent information in the designated Google Sheet.
Permit authorized Reigncane personnel to review submissions.
Record review outcomes and administer rewards.
Maintain security, audit, troubleshooting, and operational records.
Protect the integrity and reliability of the application.

Storage and Security of Google Data

OAuth credentials and tokens are stored using access controls intended to limit access to authorized systems and personnel.

Creator Program video files may be stored in Google Drive, and associated metadata and consent records may be stored in Google Sheets. Authorized Reigncane personnel may access those materials as necessary to review submissions, administer the program, provide support, investigate security issues, and comply with law.

Sharing and Transfer of Google Data

Reigncane does not sell Google user data.

Reigncane does not use Google user data for personalized advertising, data-broker activities, credit decisions, insurance decisions, or generalized artificial-intelligence or machine-learning model training.

Google user data may be disclosed only:

To service providers acting for Reigncane and subject to appropriate restrictions.
To authorized personnel who need access to operate or support the application.
When required by law, legal process, or a valid governmental request.
To protect the rights, security, or safety of Reigncane, users, or the public.
As part of a business transaction, subject to applicable confidentiality and legal requirements.
With the Google account holder’s direction or consent.

Reigncane’s use and transfer of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Retention, Revocation, and Deletion of Google Data

OAuth authorization may be retained while the Google connection remains necessary to operate the Reigncane Video Uploader. An authorized Google account holder may revoke the application’s access through the security settings of the connected Google account.

When authorization is revoked or the integration is discontinued, Reigncane will cease using the authorization for new access. Existing Creator Program files and records may be retained as described in this Privacy Policy, including for program administration, consent and licensing records, legal compliance, security, accounting, and dispute resolution.

Requests concerning access to or deletion of Google-related information may be submitted using the contact information below. We will respond subject to applicable law and legitimate retention requirements.

5. How We Disclose Personal Information

We may disclose personal information to the following categories of recipients:

Shopify and Technology Providers

Our store is hosted through Shopify. Shopify may process customer, device, transaction, and storefront information to provide its platform, checkout, security, analytics, personalization, and related services.

We may also use hosting, cloud-storage, application-development, customer-support, security, and technical service providers.

Licensed Retailers, Fulfillment Providers, and Delivery Carriers

We may provide information to licensed alcohol retailers, warehouses, logistics providers, and delivery carriers to process and deliver orders, verify age, obtain an adult signature, handle returns, and comply with alcohol laws.

Payment and Financial-Service Providers

Payment processors, card networks, financial institutions, fraud-prevention providers, and digital-wallet services may process transaction and payment information.

Marketing, Analytics, and Advertising Providers

We may disclose identifiers, device information, internet activity, purchase activity, or campaign information to providers that help us operate email campaigns, understand website usage, measure advertisements, or present relevant content.

Professional Advisers

We may disclose information to attorneys, accountants, auditors, insurers, consultants, and other advisers where reasonably necessary.

Legal and Safety Disclosures

We may disclose information when we believe disclosure is necessary to:

Comply with law, regulation, subpoena, court order, or legal process.
Respond to a valid governmental or law-enforcement request.
Protect rights, property, security, or safety.
Investigate fraud, abuse, unlawful conduct, or security incidents.
Enforce agreements or defend legal claims.

Business Transactions

Information may be disclosed or transferred in connection with a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or similar transaction.

With Your Direction or Consent

We may disclose information when you request, direct, or authorize us to do so.

6. Sale, Sharing, and Targeted Advertising

We do not sell personal information for money.

We may allow analytics, advertising, social-media, or Shopify-related technologies to collect or receive identifiers, device information, internet activity, or commercial information. Certain privacy laws may define some of these activities as a “sale,” “sharing,” or processing for targeted advertising even when no money changes hands.

Where applicable, you may opt out through the cookie banner, a “Your Privacy Choices” or data-sharing opt-out page made available on our website, a legally recognized browser signal, or by contacting us.

We do not knowingly sell or share personal information belonging to anyone under 16. The Services are intended for adults who are at least 21.

Google user data obtained through Google APIs is not sold, shared for targeted advertising, or used to build advertising profiles.

7. Cookies and Similar Technologies

We and our providers may use cookies, pixels, tags, software-development kits, local storage, and similar technologies.

These technologies may be used for:

Essential functions: Operating the website, maintaining the cart, processing checkout, securing transactions, preventing fraud, and remembering privacy choices.
Functional purposes: Remembering preferences and improving functionality.
Analytics: Understanding traffic, interactions, errors, and website performance.
Advertising and measurement: Measuring campaigns, limiting repeated advertising, and presenting content or advertisements that may be more relevant.

Your browser may allow you to block or delete cookies. Blocking essential cookies may prevent portions of the Services from functioning.

Where required, we provide controls for nonessential cookies. Your choices may apply only to the browser or device on which they are made.

Some browsers offer a “Do Not Track” signal. Because there is not one universally accepted standard for these signals, the Services may not respond to all Do Not Track settings. Where required by applicable law, we process legally recognized universal opt-out signals, such as Global Privacy Control, as an opt-out request for the applicable browser or device.

8. Shopify Privacy Controls

Shopify may process certain personal information independently under its own privacy terms.

Depending on our Shopify configuration and your jurisdiction, you may have access to Shopify’s privacy controls to:

Limit Shopify’s use of information for advertising.
Request access to information Shopify holds.
Request deletion of information Shopify holds.
Manage cookie-related choices.

A link to Shopify’s privacy portal or other applicable Shopify privacy controls may be made available through our Privacy Policy, cookie banner, data-sharing opt-out page, or website footer.

9. Creator Videos and Public Use

An approved Creator Program submission may be used publicly in advertising, marketing, social media, websites, retail materials, digital media, print media, or other channels in accordance with the Submission & Usage Agreement.

Public use may include the creator’s:

Video and audio.
Name.
Image and likeness.
Voice.
Statements and opinions.
Social-media handle.
Edited excerpts, captions, or derivative versions.

Once content has been published or distributed, third parties may copy or redistribute it beyond our control. We cannot guarantee complete removal from all third-party platforms, archives, search results, or previously distributed materials.

A privacy deletion request does not necessarily revoke an otherwise valid, perpetual, or irrevocable license granted under the Submission & Usage Agreement or require deletion of records that Reigncane is legally entitled or required to retain.

Videos that are not approved will not be used by Reigncane for advertising or promotional purposes. We may retain an unapproved video and related records for a reasonable period for review, security, fraud prevention, auditing, dispute resolution, and legal compliance.

10. Marketing Communications

You may choose to receive Reigncane product news, offers, and marketing communications.

You may unsubscribe from marketing emails at any time by using the unsubscribe link in the message or contacting us.

Even after opting out of marketing, we may send transactional or service-related communications, including order confirmations, delivery notices, customer-service responses, security alerts, Creator Program decisions, reward information, and legal notices.

11. Promotions and Incentives

We may offer discounts, promotional codes, rewards, or other benefits in connection with newsletter enrollment, a purchase, a Creator Program submission, or another promotion.

Participation is voluntary and governed by the terms presented with the offer. Information collected is used to determine eligibility, administer the promotion, prevent abuse, communicate with participants, and fulfill the benefit.

These promotions are not offered in exchange for permission to sell personal information. You may decline optional marketing consent, although information necessary to administer a particular transaction, submission, or reward may still be required.

12. Retention of Personal Information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including:

Completing and documenting transactions.
Complying with tax, accounting, alcohol, consumer-protection, and other legal obligations.
Administering orders, returns, promotions, and rewards.
Maintaining consent and license records.
Using approved Creator Program submissions under the applicable agreement.
Resolving disputes and enforcing agreements.
Preventing fraud and maintaining security.
Responding to requests and providing customer service.
Maintaining business and operational records.

Retention periods vary depending on the type of information and our legal and operational needs.

For example:

Order and payment records may be retained for tax, accounting, licensing, fraud-prevention, and dispute purposes.
Marketing contact information may be retained until you unsubscribe, plus a suppression record needed to honor the opt-out.
Approved Creator Program content and associated license and consent records may be retained for as long as reasonably necessary to exercise and document the granted rights.
Unapproved Creator Program content may be retained for a reasonable review, audit, security, and dispute period.
OAuth credentials may be retained while the Google integration remains active.
Security logs may be retained for investigation and system-protection purposes.

We may retain information longer when required by law, a legal hold, a dispute, or a legitimate security need.

13. Information Security

We use administrative, technical, and organizational safeguards designed to protect personal information against accidental loss and unauthorized access, acquisition, use, alteration, or disclosure.

However, no website, transmission, storage system, or security measure is completely secure. We cannot guarantee absolute security.

You are responsible for protecting any password, claim code, discount code, device, account, or other credential under your control. Notify us promptly if you believe information or credentials have been compromised.

14. Your Privacy Rights and Choices

Depending on where you live and subject to applicable law, you may have the right to:

Confirm whether we process your personal information.
Request access to personal information.
Request correction of inaccurate information.
Request deletion of personal information.
Receive a portable copy of certain information.
Opt out of the sale or sharing of personal information.
Opt out of targeted advertising.
Limit certain uses of sensitive personal information.
Withdraw consent where processing is based on consent.
Appeal the denial of a privacy request.
Receive information about categories of information collected, sources, purposes, and recipients.
Exercise privacy rights without unlawful discrimination.

To submit a request, email Orders@reigncanevodka.com with the subject line Privacy Request, or use the Contact page on our website.

Please identify the right you wish to exercise and provide enough information for us to locate relevant records.

We may need to verify your identity before completing a request. Verification may require confirmation through an email address, order information, transaction details, or other reasonable information.

Where permitted, an authorized agent may submit a request on your behalf. We may require proof of authorization and may ask you to verify your identity directly.

We may deny or limit a request where permitted by law, including when we cannot verify identity, an exception applies, or fulfilling the request would interfere with the rights of another person.

15. California Privacy Notice

For purposes of California privacy law, the categories of personal information we may have collected during the preceding 12 months include:

Identifiers, such as name, email address, postal address, telephone number, IP address, device identifier, social-media handle, and account identifier.
Customer-record information, such as contact, billing, shipping, and transaction information.
Characteristics protected by law, such as confirmation that a person is at least 21.
Commercial information, such as products viewed or purchased, order history, promotions, preferences, and reward activity.
Internet or electronic-network activity, such as browsing, search, cart, advertising, device, cookie, and interaction information.
Approximate geolocation, such as location inferred from an IP address.
Audio, electronic, visual, or similar information, including Creator Program videos, voices, photographs, and customer-service communications.
Professional or employment information, if voluntarily supplied in a communication or promotion.
Inferences, such as product interests or likely preferences.
Sensitive personal information, such as account credentials or payment information processed by service providers, where applicable.

We collect these categories from you, your devices, service providers, licensed retailers, payment providers, carriers, social platforms, Google, and other sources described above.

We use and disclose these categories for the business and commercial purposes described in this Privacy Policy.

We do not use sensitive personal information for the purpose of inferring characteristics about a person except as permitted by law.

California residents may have rights to know, access, correct, delete, and obtain information, as well as rights to opt out of sale or sharing and limit certain uses of sensitive information.

We will not discriminate against you for exercising an applicable privacy right.

16. Children and People Under 21

The Services are intended for adults who are at least 21 years old. We do not knowingly permit anyone under 21 to purchase alcohol, participate in the Creator Program, or receive alcohol-related promotional rewards.

We do not knowingly collect personal information from children under 13.

If you believe a person under 13 has provided personal information, or that a person under 21 has submitted an alcohol-related order or Creator Program entry, contact us so that we can investigate and take appropriate action.

17. International Users and Data Transfers

Reigncane is based in the United States, and the Services are primarily directed to users in the United States.

Personal information may be processed and stored in the United States and in other countries where our service providers operate. Those countries may have privacy laws different from the laws where you live.

Where required, we use legally recognized mechanisms or safeguards for international transfers.

18. Third-Party Websites and Services

The Services may contain links to or integrations with websites, applications, social-media platforms, payment providers, retailers, and other services not controlled by Reigncane.

This Privacy Policy does not govern the independent privacy practices of those third parties. Review their privacy notices before providing information.

19. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, technology, services, legal obligations, or business operations.

The revised policy will be posted with an updated “Last Updated” date. Where required, we will provide additional notice or obtain consent.

If we materially change how the Reigncane Video Uploader uses Google user data, we will update this Privacy Policy and provide any notice or consent required by Google’s policies or applicable law before using the data for a materially different purpose.

20. Contact Us

Questions, concerns, complaints, or privacy requests may be directed to:

BWLS / Reigncane Vodka
23291 Peralta Drive
Laguna Hills, California 92653
Email: Orders@reigncanevodka.com

Please use the subject line Privacy Request for requests involving access, correction, deletion, or other privacy rights.

You may also contact us through the Contact page on the Reigncane Vodka website.